An Audio Legend is Born
Terry’s car wash machine business took off. However, mirroring his experience in Australia, he continued with his interest in audio electronics as a sideline making bespoke equipment for recording studios.
The company started to develop small inductor-based graphic equalisers which were produced in very low quantities and sold mostly to recording studios to compliment the relatively simple mixing console audio processing of the day.
The Clarke brothers found that the efficiency that could be had from manufacturing even small batches of 50 or 100 standardised products meant that they could easily be half the price of their bespoke counterparts, and customers were only too willing to pay much less for high quality audio signal processing.
Live! Gold Award 1996